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Welcome to The Adapter’s Advantage: Breakthrough Moments that Lead to Success, the podcast that brings you insider stories of the moments that mattered—turning points on the sometimes rocky road to success. Our guests are leaders in sales, training, enterprise learning, and academia, who share how they’re adapting to the changing world. These interviews are informative, inspirational, and based on real-world experiences to help listeners learn how their organizations can adapt to change. The host is Mark Magnacca, president and co-founder of Allego, the workforce training and readiness platform built for distributed teams.
Episodes
Monday Mar 18, 2024
Enablement's Role in Today's Buying Journey | Hannah Ajikawo
Monday Mar 18, 2024
Monday Mar 18, 2024
In Episode 62 of The Adapter’s Advantage podcast Hannah Ajikawo, Founder of Revenue Funnel, shares her insights into fixing the broken B2B buying experience. Discover how sales enablement can help buyers and the challenges faced by high-growth organizations. Explore strategies for value creation and service-oriented selling, including the power of Digital Sales Rooms (DSRs).
Hannah created Revenue Funnel to push the boundaries of what’s possible and accepted in B2B organizations. She is obsessed with rethinking the ways organizations can continuously deliver value to their customers.
A Mum, a Go-to-market Strategy Consultant, and an experienced sales leader. Hannah recently led the EMEA business at Skaled, building out global onboarding, training, and enablement programs for high-growth organizations.